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๐งต Thread (19 tweets)

๐จ Future course alert ๐จ Over the last few months I've been playing with different ways to teach Alexander Technique online. I'm now ready to make a course. I enjoy building in public, so I want to share the process I'll go through to do this, starting with this thread. ๐๐

I didn't expect to be here. I thought I'd tweet about energy innovation and stuff like that, but on a whim I started talking about 'expanded awareness', and you all liked it. It started with a thread of threads, which continues to evolve... https://t.co/8pbuK6cI8e

I launched a newsletter, Expanding Awareness, which now has almost 400 subscribers. Through these tweet threads, the newsletter, and twitter chats, I've learned that: i) I have something to share ii) that people want iii) and I'm able to teach it online https://t.co/Iol9o85q7O

But I wanted to go further. I tweeted an Airtable form for people to sign up for 1:1 introductory Alexander Technique video taster sessions with me. I've now done about 25 โ with another 15 in the diary โ and have had great feedback. This thing works. https://t.co/XS3Ek2R8FP

1] I am offering exploratory 1:1 Alexander Technique video sessions with anyone interested. If that's you, then please fill in the form here: https://t.co/a6TpjQ997w This is part of my ongoing journey to figure out the best ways to teach this stuff online.

I ran these calls on a generosity model, so people could donate if they wanted to, but it wasn't required. I've received hundreds of dollars in donations and feel hugely grateful. It has been really moving, actually. https://t.co/BpBkPfwcLb


Now I have a 'problem'. I haven't been promoting that Airtable form, but I still have dozens of people on the waiting list. Demand for sessions is far exceeding my capacity to supply them. I really want to share this stuff, because I believe there's something important here.

That means a course, so I can decouple the value from my time. At first I was overwhelmed by the idea of making a "learning Alexander Technique online" course. For now that is beyond my capacity. But what is within my capacity is replicating and enhancing these taster calls.

I've learned a lot from these video calls, and I think I can create something that's as valuable as it is simple. Courses don't need to be months-long affairs. They can be short and targeted to open people's awareness that a new dimension of experience is available to access.

So that's what I'll be doing in the next few weeks. Like I said, I'll be sharing all the behind the scenes: - how I structure the course - how I think about pricing - how I use different tools (hello #nocode) - marketing - how I manage my productivity, emotions, and time etc.

If you want to follow along then you can do these things: 1) Follow me here! But of course you already are. 2) Subscribe to Expanding Awareness, where I'll be talking about the Alexander Technique sides of things โ the 'what' of teaching. https://t.co/Iol9o85q7O And...

3) Subscribe to my weekly newsletter, Thinking Out Loud, where I'll be doing a lot more of the 'build in public' content. https://t.co/qqmYnHMiMu That'll do for now. I'm excited! Michael out