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framed another way, if you are unwilling to change your positions, there’s a limit to how much a positioning exercise can do for you. the best positioning exercises will have you change your positions to better align with your goals/missions etc, but change is uncomfortable
I noticed a version of this when playing Mass Effect 2 last night, doing Mordin’s quest and witnessing him displaying intellectual humility and honesty as he worked through changing his mind about the genophage. It’s super compelling to witness someone go through this struggle https://t.co/xmTNITPNt5
I realize I use the word “positioning” a lot with my clients but I’ve never actually talked about it in detail on main, like what exactly I mean by it. So in the context of this, the positioning exercise shaped the book itself. I didn’t write the book then try to position it https://t.co/OqMDjU5eR4
my ability to seek out good positioning on any given field is something that allows me to consistently perform better than most people assume would be possible “on average”, because most people are completely undeliberate and unthoughtful about their positioning
I remember a funny anecdote about the best striker on my school’s football team — he smoked cigarettes and ate junk food and was kind of chubby and unfit relative to all the abs on the team – but he scored more because “he somehow always was in the right place at the right time”
and that’s my core skillset, as a marketing guy. it’s what I’m good at. I don’t like wasting time and energy. I prefer to simply be at the right place at the right time does that sound a little arrogant? actually practicing it, though, is a humbling thing
it’s humbling because you have to start with the premise that your current positioning is probably less than ideal for your stated goal (and your stated goal might also be less than ideal for you!), and some people are very uncomfortable accepting that
arrogant would be me writing my Great Singaporean Novel because of course it’s great because I’m so great why are all these people not appreciating my greatness humbling is realising people don’t care and that it’s not about you, you have to be useful and interesting to others
thread that’s indirectly about how selling stuff strips you of some of your comforting delusions https://t.co/LgZjfKLceF